The Kentucky Travel Industry Association (KTIA) recognized Paducah Convention & Visitors Bureau (CVB) destination marketing efforts with three 2016 Traverse Awards at the KTIA Traverse Awards Gala in Lexington, Kentucky on November 2.
The Paducah CVB team received a Gold Award for the Paducah Signature Experiences Promotional Video. The 2015 UNESCO Annual Report and Paducah Signature Experiences Group Travel Profile earned Silver Awards.
The Traverse Awards honor talent, creativity and effectiveness of marketing and public relations in the Kentucky travel industry. Each entry is judged by an expert industry panel on its ability to capture attention, relate to the needs of the audience, differentiate the destination from its competition and sell the destination.
The Paducah Convention and Visitors Bureau is the official Destination Marketing Organization for Paducah/McCracken County. The CVB exists to create new economic opportunities through destination marketing, management and tourism development. For more information, visit www.Paducah.Travel.
Laura Oswald, Marketing Director
Paducah Convention & Visitors Bureau